This year’s AWS re:Invent, week long annual mecca of AWS cloud users, professionals concluded recently in Las Vegas. Based on the reports, it seems that this event is getting bigger and bigger every year. I heard there were more than 30K people this year! I cannot wait for similar event locally here in Pune to take place, which typically follows few months later. I have attended local events in the past and written about it here. The sheer speed at which newer and newer features are rolled out is amazing and mind boggling. This true with Google and Microsoft’s Azure as well. AWS even announced region(Mumbai) in India as well, which was long standing requirement considering the growth of startup culture in last few years in India. Yesterday, I noticed a Google Maps advertisement(#LookBeforeYouTravel) billboards on the streets of Pune, which was, obviously, encouraging commuters to use Google Maps to combat ever-growing, ever-chaotic traffic situation in Pune. This is the first time I have seen Google getting on the streets to advertise. Neither have I seen similar thing from AWS as yet. Of course, we see Amazon’s online store’s advertisements all over, all the time.
At AWS re:Invent, some of the announcements are understandably around ever growing IoT platform, and data analytical/artificial intelligence. I was particularly interested in hearing James Hamilton, AWS’ distinguished infrastructure engineer. I am following his blog for over an year now, since I came to know about it. I always wondered what is behind AWS infrastructure. You may find his blog here and also points he made during his talk here. The proliferation of public cloud platforms such as AWS has made enterprises rethink their IT strategy. And why not? Cost saving, one of the biggest drivers, at different levels is always a welcome thing. Many of them decide and eventually move to AWS, and that is where new challenges emerge. Even though most of enterprises adopt Hybrid IT/Hybrid Cloud strategy where they choose public cloud for workloads which would result into lower TCO. But ultimately these are enterprise workloads, many a times connected back to on-prem IT systems or even some other private cloud or hosted private cloud ecosystems. This results into certain challenges which enterprise customers do need help on. Recently, I wrote a blog on Sungard Availability Services'(Sungard AS) corporate blog website, about these and how we at Sungard AS are trying to address them. Hope you will find it useful.
Anyways, let me close this blog on a wacky(but a futuristic) note. Considering the sheer growth of AWS, Google, and Azure(AWS is doing more than USD 2 billion per quarter in revenue, others probably similar, but have not disclosed), I wonder if they will have presence in outer space too. How about a AWS data center on Moon or in outer space?
Update on Dec 31, 2016: I did not imagine that my wacky thought of Amazon having a data center in space would realize so soon. Today, I read about the fact that Amazon is planning to setup a fulfillment center in space with a spacecraft flying at at the height of 45,000 feet. This is not a data center, I understand. But I think it is certainly a very close to getting on now that they have a fulfillment center, which not only stores products, but also has drones and Unmanned Ariel vehicle(UAV) delivering ordered goods to customers. See more here.